Using Bodystorming for Physical Prototyping and Exploring Ideas
Ready to mix things up? Get out of your brainstorming rut? Bodystorming is a fun and easy way to generate ideas quickly and to step into the shoes of your customers. Bodystorming is a form of improvisation. By acting out a scenario, you expose ideas and allow human interactions to inspire and inform.
Why is bodystorming important to Service Design? To create services that solve for the core needs of customers, we need to dig deeper and tap into the motivations of human behavior. Bodystorming unleashes ideas that flow naturally out of conversations, and interactions. I bet you’ll be surprised with the outcomes.
Everyone is a participant in this interactive workshop. Space will be limited in order to provide each small group enough space to move around!
Loose Agenda –
6:00 pm ~ 6:30 pm Grab a Slice of Pizza & Network
6:30 pm ~ 8:00 pm Workshop Time
8:00 pm ~ 8:30 pm Final Thoughts, Discussion
Category
Organizing Leads
Session Materials
About the Speaker, Facilitator –
The workshop will be led by Amy Lee Evans, Co-Founder of Amy & Sophie Strategic, a service design studio. Amy has led teams in the design of digital products for Nike, Absolut, PayPal and TIAA.She has integrated bodystorming techniques into her client workshops which never fails to be one of the most eye-opening exercises. We are excited to share this technique with you!
